Sun. Apr 11th, 2021

Follow the money...

Comply with the cash…
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After which there’s the PGA.

As accountable firms and entities push again on the state of Georgia’s new voting legal guidelines — seen by many critics and Democrats as a option to suppress the Black and brown vote — the Skilled Golfers’ Affiliation performs on.

No group has been extra tone deaf and in opposition to change in skilled sports activities on this nation.

Therefore, the Masters will go on, beginning tomorrow in Augusta, as if nothing is fallacious.

That occasion, these folks, principally assume they’re nonetheless within the 50s, watching Go away It To Beaver on TV. Sadly, that’s nonetheless the world they reside in.

It’s the game that cherished the sick and twisted imagery — all of the golfers had been white and all of the caddies needed to be Black.

Masters, certainly.

What a second this might have been. The PGA may have really come out of the stone ages had it stood as much as Georgia governor Brian Kemp.

Not taking part in the Masters, a crown jewel in sports activities, would have despatched shockwaves to these pushing this unjust agenda in opposition to the plenty that don’t appear to be them.

As a substitute, the PGA, as normal, swung and missed. Refused to behave. Enter the spine of pressured change: the sponsors.

This occasion may have simply been stopped by the deep-pocket sponsors of the occasion. Sooner or later, they’ve to easily cease supporting a sport that’s buried up to now, most of which is shameful and fallacious.

Cyndi Lauper’s 80s track “Cash Adjustments Every part” couldn’t be extra spot on.

That’s the one means you get folks’s consideration, you’ll be able to power change and get folks to do what’s proper.

We noticed it within the NFL. Washington proprietor Daniel Snyder stated he wouldn’t change the racist title of his soccer workforce. The truth is, he stated it could solely occur over his useless physique.

A variety of main sponsors stated in a letter final July that they’d pull thousands and thousands of {dollars} from the workforce if there wasn’t a reputation change and it just about occurred in a single day.

The entire protests from native Individuals and columns written by many sportswriters did nothing. The lack of income did the trick fast quick.

The identical may occur on the Masters as nicely.

And disgrace on the golfers, too. They need to push again on their sport that refuses to acknowledge that there are greater fish to fry on the planet, that lacking an occasion on precept is an efficient factor. Typically for change, there’s a sacrifice.

And the notion that the PGA shouldn’t be involved, as a result of it doesn’t straight have an effect on it’s white fan base, is whole nonsense. It’s not about Black and white. It’s about proper and fallacious.

NASCAR confirmed the best way final 12 months throughout the top of the Black Lives Matter motion. For positive, its base could be whiter than the PGA’s. However it didn’t cease them from doing merely what’s proper, stopping followers from bringing the Accomplice flag to its occasions.

The hell with custom, particularly if it’s rooted on the fallacious aspect of historical past.

Final week, MLB made many proud and pulled the All-Star Recreation out of Atlanta in gentle of Georgia’s actions. The league of Jackie Robinson couldn’t flip away, ignore it. Delta and Coca-Cola additionally publicly criticized the state for his or her new voting legal guidelines.

“It’s reassuring to see that for-profit operations and companies are talking up about how these new Jim Crow legal guidelines are simply antithetical to who we’re,” President Biden stated to the media. Tiger Woods, who’s recovering from his automotive crash and never taking part in this 12 months, may have had a big impact years in the past however determined to look away and never take a stand. And if the largest golfer, who occurs to be Black whether or not he needs to confess it or not, doesn’t care and isn’t prepared to demand change, the outdated guard isn’t. Again within the 60s, Charlie Sifford, a Black golfer, gained two acknowledged PGA occasions. Had he been white, he would have been invited to participate within the Masters. He was denied. He was advised he “didn’t meet the {qualifications}.”

“To my thoughts, the Masters was the worst redneck event within the nation, run by individuals who overtly discriminated in opposition to Blacks,” Sifford wrote in his guide, Simply Let ME Play. “However in some way (the membership) acquired away with it.”

And it nonetheless will get away with it as a result of company sponsors haven’t pulled their cash away. That’s all it could take. It’s really black and white.

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