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LiveXLive rebrands as LiveOne, plans to spin out pay-per-view enterprise as separate public firm


Los Angeles-based livestream and on-demand content material platform LiveXLive Media is altering its identify to LiveOne, Inc. as a part of an total rebranding of the corporate and its enterprise items, topic to acquiring relevant approvals and consents.

The NASDAQ-traded firm expects to vary its inventory image to LVO within the coming weeks.

Individually, LiveXLive has additionally introduced its intention to spin-out its present pay-per-view enterprise as a separate public firm and its plan to distribute a portion of the brand new firm’s fairness to LiveXLive’s stockholders, anticipated to happen by March 31, 2022.

This plan can be topic to acquiring relevant approvals and consents and compliance with relevant guidelines and rules and public market buying and selling and itemizing necessities.

LiveXLive not too long ago introduced its thirteenth consecutive quarter of file income.

The corporate’s Slacker Radio subsidiary at the moment has greater than 1.2 million paid subscribers, and since launching its PPV platform with occasions for Monsta X, WonHo, Darius Rucker, Pitbull, Trey Songz, Fashionable Drummer Pageant, amongst many others, LiveXLive has generated roughly $21 million in PPV gross sales of packages, sponsorships, manufacturing, and merchandise gross sales within the present calendar 12 months.

Over the past 12 months, LiveXLive has livestreamed 146 reside music occasions and 1,781 artists throughout the LivexLive platform, producing over 149 million reside views.

In the meantime, LiveXLive experiences that engagements inside its social media channels skilled a triple-digit enhance this previous 12 months with complete engagements up over 20% and common engagements per submit up 25%.

LiveXLive’s podcasting enterprise PodcastOne had over 2.38 billion podcast downloads of its franchise of unique exhibits together with The Adam Carolla Present, Off The Vine with Kaitlyn Bristowe, Unhealthy Unhealthy Issues, The Jordan Harbinger Present, Mea Culpa with Michael Cohen, The Cray Ultimate Days on Earth, Uncut with Jay Cutler, Doug Ellin’s Hollywood Wayz and others.

PodcastOne has greater than 235 unique podcasts, producings greater than 300 podcast episodes per week. Complete social media attain throughout the unique PodcastOne expertise roster now exceeds 282 million.

As a part of LiveXLive’s plans to rebrand its companies because the ONE model, LiveXLive plans to rebrand its particular person subsidiaries and companies as follows:

  • LiveXLive’s podcasting enterprise, PodcastOne, will stay branded as PodcastOne
  • LiveXLive’s music subscription enterprise, Slacker, will likely be branded as “SlackerOne”
  • LiveXLive’s pay-per-view enterprise is anticipated to be spun out as a separate public firm and will likely be branded as “PPVOne”
  • LiveXLive’s reside music enterprise, React Presents, will likely be branded as “ReactOne”
  • LiveXLive’s merchandising enterprise, CPS, will likely be branded as “PersonalizedMerchOne”
  • LiveXLive’s unique content material enterprise will likely be branded as “StudioOne”

“We’re excited to announce a rebranding of LiveXLive that displays the evolution of our firm, its accelerated development, and our imaginative and prescient for the longer term as ‘ONE’ model.”

Robert Ellin, LiveXLive

Commenting on the announcement, LiveXLive’s Chairman and CEO, Robert Ellin, mentioned: “We’re excited to announce a rebranding of LiveXLive that displays the evolution of our firm, its accelerated development, and our imaginative and prescient for the longer term as ‘ONE’ model.

“Our new LiveONE identify and the related enterprise unit manufacturers of ‘ONE’ will additional pull collectively our flywheel enterprise mannequin and collectively grow to be synonymous with our mission to be the ‘ONE’ main end-to-end talent-first platform creating, producing, monetizing, advertising, and distributing premium audio and video content material throughout all genres and distribution retailers.”


LiveXLive Media not too long ago inked a multi-year cope with artist merchandise agency Merchbar.

In June, LiveXLive Media entered right into a binding Letter of Intent (LOI) to accumulate artist and model growth firm, Gramophone Media, Inc, based by Eshy Gazit.Music Enterprise Worldwide



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