Fox Launching $20 Collectible NFTs For ‘The Masked Singer’

The group (which can even embody a devoted group on the social chat app Discord) can even be capable of vote on the character they suppose will probably be eradicated, with those who guess appropriately eligible to purchase particular “gold” masks packs. Whereas NFTs have turn into a supply of curiosity to Hollywood in current months, Fox has been significantly aggressive in exploring the area.

In June, Fox introduced the creation of a $100 million “Blockchain Inventive Labs,” which might discover the area. The Masked Singer challenge is the primary one to return out of that challenge. The community can also be launching an animated sequence “curated solely on the blockchain” in Dan Harmon’s Krapopolis. Very similar to The MaskVerse, Fox says it’ll create a market for purchasing, amassing, and promoting Krapoplis NFTs.

The corporate additionally plans to roll out quite a lot of different NFT-related tasks within the coming months. However Fox isn’t alone in exploring the NFT area. On Wednesday morning ViacomCBS introduced plans to promote NFTs based mostly on mental property from Paramount Footage, Nickelodeon, Comedy Central, CBS, and different properties. And in July, Lionsgate stated it will promote NFTs based mostly on its IP like Mad Males and John Wick by a partnership with the NFT platform Autograph. CNN, in the meantime, has been promoting NFTs of a few of its historic information protection.

This text initially appeared on The Hollywood Reporter.

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