FestivalPass Unveils Subs Platform For Reside Leisure: Unique – Billboard

FestivalPass launches with a membership platform that unlocks entry to the present — tens of hundreds of them.

The brainchild of founder and CEO Ed Vincent, festivalPass claims to be the world’s first subscription platform for reside occasions, by which members can nab no-fee tickets to greater than 800,000 concert events, festivals and extra.

Membership can achieve entry to such festivals as Coachella and ACL Music Pageant, and reside exhibits that includes Dua Lipa, John Mayer, Billie Eillish and extra.

Primarily based in Austin, Texas, the festivalPass mannequin makes use of a novel credit score system, which may be redeemed for a smorgasbord of movie, meals, artwork and sports activities experiences throughout the U.S. and for reserving rooms at hundreds of lodges internationally at diminished charges.

Members rack up credit by a subscription plan, starting from $19 to $99 every month.

The upper the tier, the decrease the price of the tickets, notes Vincent, whose enterprise accepts cryptocurrency for subscription and ticket funds, and, from subsequent month, launches its “Lifetime Founder NFT” for reside occasions.

Vincent, an entrepreneur with 25 years’ enterprise, know-how and administration expertise, hit on the thought of making use of the all-you-can eat method to reside leisure whereas in New York Metropolis, ready for the lockdown to carry.

“It was early within the pandemic and I used to be on the lookout for a metropolis to launch and develop festivalPass figuring out reside occasions could be coming again and the business could be thirsty for a brand new solution to play,” he tells Billboard.

Over a decade in the past, Vincent thought-about Austin, the house of SXSW, as a tech and music hotspot. “With the rising range within the Austin start-up tradition and the general love of music and reside occasions that Austin provided,” he continues. “I selected to maneuver to Austin in 2020 to develop festivalPass.  It was the precise selection.”


The speedy plan is to deal with North America because the enterprise targets 1 million members on the platform.

The primary doubtless growth will probably be to Europe adopted by Australia, Vincent explains. Different markets of curiosity embody Asia and Latin America. “Our roadmap timing will probably be influenced by regional demand for our product and success in securing companions to assist us develop in every area,” he provides.

Traders embody Brian Sharples, co-founder HomeAway (offered to Expedia); Shelli Taylor, CEO of Alamo Drafthouse; Jacob Trouba, NHL skilled for the NY Rangers; Tom Chavez (offered Krux to Salesforce and Rapt to Microsoft); Jason Dorsey, millennial and Gen Z professional; Townsquare Media, and others.

Sharples, Taylor and Dorsey be part of the advisory board, as does Lisa Licht, former CMO of Reside Nation Live shows, amongst others, whereas skilled HomeAway – VRBO exec Stephan de Bernede is on board as festivalPass chief enterprise officer.

“Once we based festivalPass, it was underneath the idea that reside leisure shouldn’t be transactional,” Vincent provides in a press release. “We envisioned a neighborhood wherein members might work together and share across the leisure passions they maintain and the place their participation is rewarded.”

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