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Kakul Srivastava named new Splice CEO, as founder Steve Martocci transitions to new position


Music creation platform Splice has employed Kakul Srivastava as its new Chief Government Officer.

Becoming a member of the corporate from Adobe, Srivastava has served on the Splice Board of Administrators since 2021.

Splice’s appointment of a brand new CEO implies that Splice founder, and present CEO Steve Martocci, will likely be transitioning to the joint position of Government Chairman and Chief Technique Officer.

Srivastava’s appointment follows the information from earlier this month that widely-respected music government Maria Egan was exiting her position as Chief Music Officer at Splice, to affix Riot Video games’ leisure division as International Head of Music & Occasions.

Based by Martocci and Matt Aimonetti in 2013, Splice claims to be “one of many quickest rising music creation platforms” within the trade.

The agency says that it has over 200 workers and greater than 4 million customers accessing its catalog of Sounds.

The corporate not too long ago expanded its creator providing with the discharge of CoSo By Splice, described as “an clever musical sketch pad designed to empower music makers in sound discovery”.

Previous to Splice, Srivastava was chargeable for end-to-end expertise for Adobe’s Artistic Cloud enterprise, she constructed and scaled what Splice says was “a Product Led Development platform” throughout Adobe’s internet, desktop, and cell merchandise.

Earlier than Adobe, she was the VP of Product & Advertising and marketing at Github.

Srivastava was additionally the GM of Flickr and helped it develop to over 100 million customers, and as VP of Apps at Yahoo, the place, in line with a media assertion, she “led the largest re-architecture of Yahoo Mail”.

She was additionally behind Tomfoolery, Inc – an organization that Splice says “constructed apps for the way forward for work”.

The agency’s first app, Anchor, was designed to assist groups run higher by extra open, human interactions. Srivastava was co-Founder and CEO of the corporate which was later acquired by Yahoo.

“Kakul is a pacesetter for the longer term.”

Steve Martocci 

Steve Martocci mentioned: “Kakul is a pacesetter for the longer term. She’s dynamic, operational and empathetic and deeply understands constructing merchandise for creators.

“Kakul’s management would be the key to Splice accelerating progress, increasing its footprint and turning into an iconic firm.”

“Kakul makes magic occur for artistic individuals, she has a novel understanding of easy methods to make expertise helpful to our neighborhood.”

Matt Pincus, Splice Board Member

Splice Board Member, Matt Pincus of funding agency Music, added: “Kakul makes magic occur for artistic individuals, she has a novel understanding of easy methods to make expertise helpful to our neighborhood.

“Artists, writers and producers; from the youngsters to the professionals making hits – they want tech that understands how they work and permits them to be who they’re and create the way in which they wish to. No one is best at that than Kakul.”

“In a world the place everyone seems to be a creator, Splice is constructing the important software set to make music.”

Kakul Srivastava

Kakul Srivastava mentioned: “In a world the place everyone seems to be a creator, Splice is constructing the important software set to make music.

“Human creativity is our most necessary useful resource and I’m excited to construct on the exceptional basis laid by Steve and the world-class Splice workforce, to empower music creators globally.”


Splice, reported by Bloomberg  to be valued at almost $500 million after elevating $55 million in February 2021 (led by Goldman Sachs’ GS Development), says it’s utilized by round 4 million individuals and has paid out over $30 million to musicians to this point.Music Enterprise Worldwide



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