Johnson & Johnson will cease promoting talcum-based child powder globally

Johnson & Johnson will cease promoting its talcum-based child powder worldwide and substitute the product with its current cornstarch model beginning subsequent 12 months, the patron merchandise large mentioned late on Thursday.

The transfer comes after hundreds of lawsuits from ladies in recent times who claimed utilizing the powder gave them both ovarian most cancers or mesothelioma, a most cancers that strikes the lungs and different organs. The corporate insists, and medical analysis on talc additionally signifies, that the newborn powder is secure and does not trigger most cancers.

Johnson & Johnson determined to tug the product attributable to “deceptive talc litigation promoting that triggered international confusion and unfounded concern,” an organization spokeswoman mentioned.

The New Jersey firm mentioned demand for its talc powder has declined, which additionally prompted the change. Firm officers mentioned the transfer will simplify Johnson & Johnson’s product choice and meet evolving international tendencies.

Johnson & Johnson stopped promoting its talc-based child powder within the U.S. and Canada in 2020.

Final summer time, a gaggle of Black ladies filed a lawsuit in opposition to Johnson & Johnson, claiming the corporate marketed its child powder to Black ladies for many years regardless of understanding it had components that would trigger ovarian most cancers. That lawsuit — from the Nationwide Council of Negro Girls — comes roughly three years after a Missouri courtroom ordered Johnson & Johnson to pay $4.7 billion in damages to ladies in an analogous case. That quantity was later decreased to $2.1 billion.

Johnson & Johnson knew of asbestos in child powder, report says


Talcum is a mineral comparable in construction to asbestos, which is thought to trigger most cancers, and they’re generally obtained from the identical mines. 

In 2020, the corporate recalled 33,000 bottles of the newborn powder after FDA regulators discovered a small quantity of asbestos in a bottle bought on-line. Later that 12 months, Johnson & Johnson mentioned that 15 checks of the identical bottle of child powder carried out by two laboratories employed by the corporate discovered no asbestos. 

A U.S. government-led evaluation of 250,000 ladies, the most important such research to take a look at the query, discovered no sturdy proof linking child powder with ovarian most cancers, though the lead writer of the evaluation referred to as the outcomes “very ambiguous.”

Final fall, the corporate created a derivative subsidiary named LTL Administration to handle all its talc lawsuit claims. LTL Administration later filed for Chapter 11 chapter in a transfer that some imagine was designed to delay settlements from the varied lawsuits. Johnson & Johnson mentioned it funneled about $2 billion right into a belief fund created to pay claims the chapter courtroom determines that it owes.

Johnson & Johnson additionally mentioned final fall that it might flip its shopper well being enterprise — which offered the newborn powder, Band-Assist bandages and different merchandise — right into a separate publicly traded firm. The a part of the corporate promoting prescribed drugs and medical gadgets will maintain the J&J identify.

Shares of Johnson & Johnson fell practically 1% in early morning buying and selling Friday, to about $165 every. Nonetheless, the inventory has carried out higher than the Dow Jones Industrial Common, of which J&J is a member, for many of this 12 months.

The Related Press contributed to this report. 

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